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Dialing & campaigns

Campaign types: predictive, progressive, preview, manual

Pick the right dial method for your list, your agents, and your compliance posture.

5 min read

VICIPanel supports four outbound dial methods. Each has a different tradeoff between agent utilization, abandon risk, and talk quality.

Predictive
Dial more numbers than agents. Fastest throughput, highest abandon risk. Use when list quality is high and agents are ready.
Progressive
One dial per available agent. Zero abandon risk, moderate utilization. Good default for your first campaign.
Preview
Agent sees the lead before the dial fires. Highest touch, lowest throughput. Use for B2B, high-value leads, donors.
Manual
Agent initiates every call. Used for TCPA-sensitive campaigns where predictive dialing is legally restricted.

Picking the right mode

  • New to dialer operations? Start Progressive until you know your numbers.
  • B2C with a clean list and good contact rates? Predictive at 1.5-1.8 is usually the sweet spot.
  • B2B cold calling? Preview mode gives SDRs the account context they need.
  • TCPA-sensitive vertical (mortgage leads, certain healthcare)? Manual-dial-safe mode.

Predictive dialing above dial level 2.5 without constant abandon-rate monitoring is a fast path to a TCPA violation. Use the Compliance dashboard to watch rolling 30-day abandon rate.

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